"This is Spectramind, one of India's newest and most sophisticated call centres: a place of soothing pastel colours, tasteful lighting and expensive green carpets. The entire four-storey building exudes the smell of fresh paint - and of colossal corporate self-confidence. Here, recruits receive a 20-hour crash course in British culture. They watch videos of soap operas, including The Bill, Emmerdale, Brookside, Coronation Street and EastEnders, to accustom them to regional accents. They are told who Robbie Williams is. They learn about Yorkshire pudding. And they are taught about Britain's unfailingly miserable climate."Now I know where I'm going wrong.
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