brainsluice | weblog

The Underground poster ad for the DVD/VHS release of Snow White And The Seven Dwarfs is marketing genius: a giant mirror, as simple as that. In my inebriated state last night I demonstrated my observations to the bemusement of the others ... person walks past ad, person's reflection catches their eye, person stops, person adjusts their hair, person moves on after having taken the ad message. Preying on people's vanity - it's not a new concept, but it's one that works every time.
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